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PODCAST BRANDING

The Engineer Project was my biggest personal project to date. 

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Starting a podcast can seem daunting in the beginning but it's pretty easy once you get the ball rolling. 

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There are three things you need to get done

  • Decide your target audience

  • Branding (Logo, Cover Art, Brand Colours, Fonts)

  • Hosting

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1. Cover Art

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3 cups

Blueberries

Keeping

it real

Typographical Logo

Tear

Effect

Focus

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2. Brand Identity

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Brand Identity is really important for any product, company or organisation. For a second imagine this Podcast being a physical product for you. Now, this product needs to have a particular look and feel to it. 

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My target audience for this podcast is the engineering community. I talk tech, I talk about upcoming fields, in general, a plethora of topics. So it needs to look a little futuristic and very optimistic.

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Type:

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  • Star Fighters 

  • Han Solo Laser Italic

  • Montserrat

  • Bebas Neue 

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Brand Colours:

Colours decide the viewer's reaction to your art. 

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Logo:

The Face of your product

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3. Post Branding

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I decided to keep the colours different for each post as it would give the right feel and uniqueness to every post.

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RELATABLE POST

GUEST DETAILS

PODCAST COVER 

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The Engineer Project?

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© Embyness by Manasva Bhargava.

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